SEO News

Yahoo

RSS
  1. Paid Media Is the Future

    Back in the day" of digital advertising you could spend your money with Google for search and the rest went to the portals (AOL, MSN, Yahoo). We know as digital marketers that the landscape has evolved to a complex world of options.

  2. Last-Minute SEO - Here Come the Holidays!

    Not that many years ago we had quite a few of these things called search engines, but today we are primarily referring to the "Big 3": Google, Bing, and Yahoo in that order, with a small, but growing percentage beginning to use Duck, Duck, Go.

  3. Yahoo, Bing Flirt With New Search Interfaces

    Yahoo is reportedly testing a new search interface, while Microsoft is allegedly redesigning Bing. According to Search Engine Roundtable, Yahoo's new design for its search results page is more card-like and should work well on desktop and mobile...

  4. Yahoo Recovers From Search Share Low in June

    Yahoo is gaining incremental search share, with July showing a 0.2 percent increase from the month prior at 10 percent share, according to comScore U.S.search engine rankings. This is a recovery for Yahoo, as June showed its lowest ever search...

  5. Is That Directory Link Unnatural?

    He goes on to say that there are some directories that are OK: "There are some directories like Yahoo that tend to exercise editorial discretion. If a directory takes $50 and every single person who ever applies for that directory automatically...

  6. Yahoo Acquires Local Recommendation App Zofari

    Zofari, the self-proclaimed "Pandora for Places" app that says it helps users quickly find locations they'll love, is joining the Yahoo Search team, where it will "continue to build amazing discovery experiences at a scale we've only dreamed of.

  7. 10-Point Google Analytics Implementation Checkup

    This could be the duplicated direct channel visit traffic of a Yahoo bot last year (Mozilla Compatible Agent) or can simply be a lot of bot traffic hitting your site. Before you perform any online marketing initiatives or optimization efforts, it...

  8. Bing Ads 2014 Recap

    Product Ads: Pictures attract a lot of attention and now advertisers can show their products on Bing and Yahoo search pages. A lot has happened at Bing Ads since our last recap. David Pann, general manager for Bing Ads at Microsoft, reports that...

  9. Fake Googlebot Activity up 61% [Report]

    Yahoo has dropped out of the top five crawlers or engines. Just in time for the annual security conferences of Black Hat and Defcon in Las Vegas, Nevada, Incapusla Security has released their latest report on the state of Googlebot (and it's evil...

  10. 14 Top-Notch Resources to Help You Become a CRO Expert

    Qualaroo, a premium vendor of a CRO tool that's been used by Yahoo, Vimeo, and Intuit, provides a basic yet comprehensive overview of what CRO is really all about. Even those considered to be CRO (conversion rate optimization) experts had to start...

  11. 3 Reports Offer Insights on State of Paid Search in Q2

    Adobe reported CTR on Bing-Yahoo was down, while Google’s CTR rose 20 percent in Q2 2014, and said it was likely due to “Google changing its text ad formats for search queries (denoted by a subtle yellow 'Ad' icon opposed to being explicitly...