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  1. So... You Think SEO Has Changed?

    XML Sitemaps Identify initiatives that worked and expand those programs (for example, link building based on content marketing). Links are supposed to be a vote of relevancy based on the strength of the content that they link to.

  2. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    I use it for a number of important tasks related to crawling websites, checking XML sitemaps, flagging crawl errors, checking on-page optimization in bulk, etc. And based on my analysis of now 17 sites hit by Penguin, I can tell you that's exactly...

  3. SEO Diagnostics: Urgent & Preventive Care

    So when search engines start crawling the pages you want everything to line up, from the links in your navigation, to internal links, external backlinks, canonical tags, XML files, etc. Another thing you can do to help your crawl efficiency is to...

  4. How to Make Video a Successful Part of Your Content Marketing Strategy

    Creating and submitting an XML video sitemap to get your videos indexed. As Jason Acidre of Xight Interactive puts it in his interview with Brainshark, “Including videos on text-based content makes the content look more comprehensive, and this...

  5. How To Use HTML Meta Tags

    Basic SEO Troubleshooting With XML Sitemaps Description” helps with site rankings: The common belief (based on what Google said in 2009) is that nothing in the description will help you get rankings. Just add meta tags and your website will...