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  1. Google Wins Brand of the Year, Ad of the Year

    Xbox topped the Video Games and Consoles category with ads that introduced the Xbox One and successfully captured the more elusive female demographic. This is a significant achievement – particularly since Eric Schmidt, executive chairman of Google...

  2. Could Bing Ever Overtake Google in Search?

    What about other Microsoft services, including the Windows operating system, Skype, and Xbox? I don't buy the "protect searchers privacy" deal as the reason for moving all search to HTTPS and not providing us with the valued keyword data (while...

  3. 'Grand Theft Auto V' Videos Stealing the Most Buzz Among Gamers [Study]

    Game On: Sony's PS4 console has a clear lead over Microsoft's Xbox One. Videos for Rockstar's "Grand Theft Auto V" have attracted the most buzz among the big video games due to be launched this year. According to a new report released today by...

  4. 4 SEM Trends & Takeaways From Covario INFLECTIONPoint 2013

    Xbox, tablets and similar devices are bringing gesture to search changing the way the audience searches. For search marketers in 2013, the message today at Covario’s INFLECTIONPoint conference was clear: know your audience, use all your channels...