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Wrote Earlier

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  1. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Earlier that day, Don asked Lisa to develop a content marketing strategy that would help British Outfitters penetrate the highly competitive U.S.teen fashion market. Lisa's team wrote on the company's blog almost every day, but it was a ghost town...

  2. Google Blocks Child Abuse Images on 100,000 Search Terms

    The move follows UK government calls made earlier this year for search engines and Internet service providers (ISPs) to do more to prevent access to illegal material. While no algorithm is perfect – and Google cannot prevent paedophiles adding new...

  3. Google Algorithm Tweak Tries to Squash Mug Shot Websites

    Earlier this year, Nieman Journalism Lab wrote a piece on a proposed Florida law that aimed to put the kibosh on the efforts of these mug shot businesses online. But within days, that Google spokesperson wrote back to the journalist stating that a...

  4. Google Keyword Data Goes Missing Again, This Time From Webmaster Tools

    Search Engine Watch reached out to Google earlier today, asking if this was a new policy going forward, or if it is simply a bug. wrote Google's John Mueller, a member of the Webmaster Tools team in Europe, Google Webmaster Central forum.

  5. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    Note: Cyrus Shepard wrote a great post last week about the disavow tool and mentioned that you can use Screaming Frog to check page removals (if pages that contain spammy links to your site 404). As I mentioned earlier, there are some sites in...

  6. Insights From 7th Graders About Google, Smartphones, Panda, Privacy & Paid Search

    The students questions and feedback during the presentation blew me away, which is why I wrote this follow-up post. As mentioned earlier, the students all seemed blown away by the stats I provided. Similar to what I wrote above, I loved that the...