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  1. 4 Amazing Things You Simply Must Know About Sensational Headlines

    Recently, a well-known industry personality wrote an article with a strong headline on which the article did not deliver. The best content with a boring headline that does a poor job of giving the reader a reason to click has failed.

  2. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    When it launched, Carrie Hill wrote a great guide to help you get set up. Google Analytics has always been very good at telling you what people have been viewing and clicking on your website, but in the past, you always had to guess what type of...

  3. Google Censorship Ruling in Canada Has Worldwide Implications

    Gigaom put it best when they wrote: Law professor Michael Geist wrote: Search engine censorship seems to be a topic that is popping up left and right in countries around the world. This begs us to ask the question: Just how much censorship control...

  4. Google Reveals What New & Expectant Parents Search For

    But Millennial dads actually did the most searches overall, so don't discount them as consumers," the authors wrote. We've been seeing mobile use grow across the board, but it's particularly pronounced among new parents," Rost, Johnsmeyer, and...

  5. 10 Video SEO Tips That Can Truly Impact Your Rankings

    Recently, Purna Virji wrote a refreshing piece on the right way to think about SEO. In short, forget the silver bullets and focus on quality. Extending her approach, let's focus in on video SEO and talk about how you can truly make an impact on...