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  1. Don’t Forget to Invest in Content (Not Just “Content Marketing”)

    This saves your support and customer service teams valuable time having to answer these questions on the phone, writing up lengthy email responses to questions (over and over again) and also gives them somewhere to point customers to help them...

  2. What’s the Deal With Links From M.Biz? Should You Disavow?

    I’d like to preface this article by saying that some of what I am writing is simply personal preference as I do not know with certainty how Google handles these links. Several times a week I get an email from a site owner who is asking whether they...

  3. Social Customer Service Secrets to Avoid Negative Search Results

    In social media, make it a point to keep that happy tone in the writing, taking advantage of the emojis when appropriate to help carry across the love. Search results beware and be aware, customer service is part two of the social media revolution.

  4. Last-Minute SEO - Here Come the Holidays!

    There are some other methods that some might call organic, such as interviews, article writing (for legitimate zines), events, and most forms of social media. Unless their business is summer-related, summer is the time of year where many website...

  5. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    What kind of writing style will appeal to them? How do you know what link-building is safe in 2014? Is there such a thing? That’s a question most SEOs, marketers, and business owners have been trying to answer since Google Penguin first hit in...