Then hire a professional freelance writer to work with them to flesh out concepts and write the article and your expert can inject their expertise. Given the oversaturation in with cold email outreach, one way to increase your chance of getting...
Often times, we get writer’s block or struggle with the execution of a good idea or concept. In the midst of a sea of information, B2B search engine marketers need to streamline their focus in order to capture the best resources possible.
One way to get that link is to let the writer know that we have a massive social media following that we'd be happy to share the article with. Create more in-depth resources that extend your story. And when you do score some major media coverage...
It eliminates writer’s block, limits off-topic pieces, and engages the contributor team. If you already have a few contributors, whether guests, employees, or freelancers, you can better match your resources to your theme.
We had one writer include internal links to relevant sources on our own site, showing that she took the time to review our website content, which really helped set her apart from the crowd. While much of the content from these resources is passable...
Quick tip: If someone is an authority author, you'll most likely see that they have a strong social presence in a good amount of Google+ social circles, an active Twitter account, and a good amount of articles, as you don't become a great industry...
You can either outsource your content needs by hiring an agency or you can have someone in your company take on the additional mantle of a content writer. This generally requires some getting used to on the writer’s part.
I then added another writer who became my senior editor. More Content Marketing Resources Increasing relevant traffic often correlates with an increased bottom line. So what's the secret to growing your traffic to impressive levels?
You can often fill that need either with interesting content (studies, topical analysis, infographics) or by offering to be a writer – either as a regular contributor or guest post. Startup Marketing Resources
Until now, it used a 25-point algorithm to research and score keywords, based on the three core keywords input by the writer and the subsequent search and social data it pulled in. The CPC of each term is a new scoring factor based on whether...
Google has posted a Doodle on Google Czech Republic today in honor of a fairy tale writer, while Google Hong Kong and Taiwan are wishing visitors a happy Children's Day. Tips for businesses with limited resources on overcoming marketing challenges...
Turned out the owner of one of these sites was a writer for a major computer magazine. You're pressed for time with limited resources. At the same time you need to get quality links to improve your rankings in order to grow your business.
Hire a writer and editor for the content creation. Often you can develop linkable resources based off that information. Often you can develop linkable resources based off that information. Work on adding linkable resources to your site every week.
A community-facing writer with experience engaging with people in forum environments. More Query-Based Link Prospecting Resources Earlier this week, Jeremy Bencken discussed this topic, offering "5 Tips to Kick Start Your Link Building via Social...
For three weeks Sci Fi writer, Laszlo Xalieri (nom de plume), is sharing his opinion on the future of search engines. There are a zillion people out there who still haven't caught onto the difference between correlation and cause -- marketers...
This guest post was written by Norm Elrod, who is a Digital Media Consultant and freelance writer who contributes to Search Engine Watch, SmartBlog on Social Media and AOL. But any marketer with the budget and resources should utilize both for...
Unless you're a passionate writer with a lot of free time, hire a professional writer. This could be a professional freelance writer or someone in-house. Hire a Writer Another way to streamline the process of selecting a writer is to hire an editor...
Many search marketing tasks require changing the way someone's existing job is done (such as a copy writer adding keywords to page titles, or an information architect making template changes). The strategy needs to be a sharing of goals and...
Shirky is a writer, educator, and consultant on the social and economic effects of Internet technologies. If you attend, you will learn from companies that have started moving significant resources away from TV, radio and print and into search...
It's also a fun time to be a writer. The new "FoBumRank" is then sent to human resources at layoff time. Search marketing is up; the rest of the world is down. That means now's the time for non-stop excitement in the world of information collecting...