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  1. The Search Engine Update - Number 170 - April 2, 2004

    Digital Envoy, which provides Google with the ability to target ads by searcher location, is suing Google for allegedly violating its licensing agreement. Google's customer isn't just the searcher. Inside the Mind of the Searcher http://www.enquiro...

  2. Desperately Seeking Search Engine Marketing Standards

    However, through the use of cloaking or other methods, the searcher might be delivered to a relevant page for the search they performed. A different organization, the World Association of Internet Marketers, also has among its aims to help...