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  1. How to Use a Military Concept to Manage SEO in a Data-Scarcity Reality

    The term has 320 monthly searches (global, exact match) and you previously ranked on the first page in the top 3 organic results. Credited to John Boyer, a fighter pilot, this framework has been adopted by numerous organizations around the world...

  2. Online Newsrooms Grow Up, Go Social, Get Optimized

    The 2013 newsroom report “How the World’s Top 100 Brands Are Using Online Newsrooms to Tell Their Stories” cites these statistics: percent of brands report they now have an online newsroom.percent say they fail to keep news up to date.percent fail...

  3. Yahoo Year in Review 2012: Election, iPhone 5 & Kim Kardashian

    The top 10 overall searches from 2012 contained six celebrities: J-Lo, Lindsay Lohan, Whitney Hoston, Kate Middleton, Kate Upton, and Kim Kardashian. Top 10 Yahoo Searches More Top Searches Bing Top Searches of 2012: Those Kardashian People, iPhone...

  4. Bing Top Searches of 2012: Those Kardashian People, iPhone 5 & Beyonce’s Baby

    Bing has announced the top searches in 2012 across a variety of categories, including people, sports stars, news, reality TV and more. Notably absent from the collective consciousness: the President of the United States, Salman Khan, Justice...

  5. Desktop Map Searches Increasingly Shifting to Mobile

    Searches with a mapping/navigation intent on the Big 5 Engines (Google/Bing/Yahoo/Ask/AOL) are down 34 percent over the past 15 months, going from 74.8 million to 49.5 million in August. As desktop-based searches with mapping intent and search...