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  1. Microsoft Kills Sponsored Post Program After Attracting Matt Cutts' Attention

    Microsoft has released a statement stating that the program has been suspended: "This action by a vendor is not representative of the way Microsoft works with bloggers or other members of the media. When your social media campaign attracts the...

  2. Pre-PPC Strategies For Launching a New Product

    A vegan mother of two kids still at home who works outside the home, lives in a big city or suburb of a big city, and whose total household income exceeds $75,000. But in order to use PPC to ask and answer questions about what the market thinks of...

  3. SEO vs. SEM Timelines: A Medical Analogy

    Doctors and SEO experts don't have exact answers and must test different strategies to see what works and make adjustments when necessary. Most business owners don't understand how SEO works and, quite frankly, could care less.