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  1. Top 10 Skills That Separate Real UX Designers from Wannabes

    Once you've heard an expert describe how they have derived specific strategies from user research, it become's easy to tell when your candidate has never done it, nor likely ever will. The good candidate can describe why certain approaches may or...

  2. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    But often that's easier said than done, especially if you run an ecommerce site, or you work with teams of contributors, or you don't control what gets published. This usually means one of two things: you're either going to keep the page in...

  3. Google Webmaster Tools Adds International Targeting Report to Show hreflang Errors

    Unfortunately, translating your content may be easier said than done. How Does hreflang Work? If you're marketing internationally, it is important that your content is translated properly. Why? Even though many countries have English speakers, your...

  4. SEO Website Audits: Everything You Need to Know Part II

    You are reviewing work done as part of an audit implementation process Limited Audits Should Only Be Done If You: Do you work for free? However, even when not, even when done with good intent, will a free auditor spend the time and resources making...

  5. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Artists and photographers alike will be able to search their own work and locate if it has been duplicated elsewhere and collect on any missing royalties they may have. Many other companies have done their research into similar technology and all...

  6. A Recipe for a Tasty Semantic Search & SEO Salad

    Like any other optimization effort, there's a laundry list of technical considerations and strategizing to be done at the outset. It just doesn't work that way, people! It seems that there's a lot of misunderstanding surrounding the way that search...