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  1. A Recipe for a Tasty Semantic Search & SEO Salad

    Lexical semantics deals with individual words and their aggregate meaning, whereas logical semantics has more to do with their implication. It seems that there's a lot of misunderstanding surrounding the way that search engine optimization (SEO...

  2. 5 Fast Facts about the EU's Privacy Ruling on Google

    In other words, users do not have to justify to Google why particular links about them should be removed. On May 13, the European Court of Justice (ECJ), the highest court in Europe, ruled against Google in a landmark privacy case, asserting that...

  3. How to Use Google Analytics Site Search Reports

    The words and phrases that your visitors have used in your search box are recorded here so that you can work out what people are looking for on your website. If your website has a search bar, you need to ensure you’re making the most of this...

  4. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    So duplicate content is just taking the words from one page to another, and then Google sees this and filters out one of the results, right? These words all have very specific meanings when it comes to search engine optimization (SEO) and how you...

  5. Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]

    When asked to describe the computer shopping experience, consumers used words such as fast, trustworthy, and uncomplicated," the report said. Most online advertisers know that mobile-specific experiences are important, but less than half engage in...