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  1. Forget Big Content – Small Content Is Critical to Search Success

    Before you even begin to look at what data may be out there from a search perspective, it's important you get inside the head of those you wish to attract with the content in the first place. And by recording each of these ideas within your...

  2. Google Analytics Content Reports: Understanding the Key Benefits

    If, in any of the standard reports above, you wish to review bounce rate, sort the data by this and then use the Sort Type drop down to select Weighted Sort. Here you will find a list of all the pages of your site that have been viewed during the...

  3. 8 Tips for Building Your Internal Content Marketing Strategy

    Create your Wish List and your Must Haves to find the middle ground between what you want to create, and what you can realistically create without straining your resources. Take that list of what you have and use those customer stories and persona...

  4. 2013 Search Year in Review with Bing, Yahoo & Ask.com

    Travelers around the world had their wish lists, too. And let’s not forget George Alexander Louis – aka the “Royal Baby” – who became an instant celebrity this year, topping the list of questions at Ask.com in 2013 with the query: “What is the...

  5. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    Experian Marketing Services has been tracking trending product searches through data from Hitwise, showing what's on people's wish lists as the holiday season approaches. For tech junkies, it seems Apple-related products are at the top of many...

  6. Twitter Speak From @ to Z – Terms & Definitions

    You can write anything you wish – something funny about yourself, where you work and what you’re looking for with Twitter, a cool fact that you find interesting, etc. If you "favorite" a tweet, it means that tweet will go into a file with all of...