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  1. Visual PR Secrets: Content Power Tips and Social Publishing Trends

    Text only blog posts, social messages, press releases, and traditional press release wire services. Oh, and make sure it's in a mobile-friendly "to go" cup! Editorialized, Fresh, Newsworthy We're in the dawn of brand journalism, a time when visual...

  2. Summer Prep for a Very Merry PLA Christmas

    November: Down to the Wire Not quite the holiday song you're used to. But as retailers know all too well, it's never too early start planning for the holidays. And with the recent changes and expansion of Google's Product Listing Ads (PLA) program...

  3. PRWEb and PitchEngine: SEO Smart/SMO Sexy Newsmakers

    For brands, publishing news to a paid wire service reaching traditional media and search engines is nothing new. While news consumption continues its shift to search engines and social media, content marketers using publishing and distribution...

  4. Why an Optimized Content Strategy is Crucial for Social & Search

    If it is a press release, distribute it though PRWeb, Marketwire or Business Wire. If you don’t have the latter, you may as well forget about being remotely successful with the former. That was my conclusion to the audience of an SES London 2012...