Talking to Search Engine Watch, WilliamLeake of Apogee Results said, "Google call tracking is a bold step forward on Google's part to really attract a whole bunch of small businesses that historically had no call metrics let alone marketing...
WilliamLeake is CEO of Apogee Search, one of the 25 largest search engine marketing firms in North America. A former McKinsey consultant and Dell veteran, William draws on a deep expertise in both business and marketing to help increase revenues...
In today's SearchDay, "Using SEO for Reputation Management," Apogee Search's WilliamLeake shares some best practices for creating a reputation management strategy built on search engine optimization.