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Will Smith

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  1. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    What if you could map advanced Analytics users' knowledge over your own data? Well, don’t imagine any longer, you can (and should) do this today. Google released the Dashboard Analytics Solutions Gallery more than 14 months ago but very few...

  2. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Internet Marketing is getting more and more competitive and if you want to run profitable campaigns, you need to know what your competition is doing. We have all done market research on our competitor's website, keywords and ads, but how actionable...

  3. Google, Facebook, Microsoft & Others Join Forces to Fight NSA Spying

    Microsoft's general counsel Brad Smith said: "People won't use technology they don't trust. Eight of the world's largest technology companies have signed a joint letter to the US president and congress, demanding reform on the methods used by...

  4. Searcher Personas: A Case for User-Centric SEO

    A classic example of the archetype is "The Shadow," who is expressed in popular culture by a variety of characters like Darth Vader, Agent Smith or Mr. It wasn't so long ago that, when educating the uninitiated on the SEO process from the bottom up...

  5. Guy Kawasaki Talks Content Marketing, Social & Google+

    Takeaways: Mari Smith has been known to say, "Content is king, engagement is queen. If you have more brains than money, you should focus on inbound marketing. That's according to Guy Kawasaki, the New York Times bestselling author of "Enchantment...

  6. 66% of Advertisers Using Paid Social Ads, ROI Still a Concern [Survey]

    With paid social media advertising on the rise, it's no surprise that marketers are beginning to look for true measures of return on investment to justify their investment," says senior vice president of product leadership for advertising...

  7. Global Digital Media Spend Forecast to Grow 18% in 2012

    Internet advertising is growing in every country, so powerful is its structural and evolutionary development,” said GroupM Futures Director Adam Smith. Smith said he believes this may have been the peak for TV, because “the continued development of...

  8. Local Search Listings: Most Relevant Search Results Regardless of Medium

    As an example, someone traveling to New York City might search for a Smith & Wollensky for dinner. Local search listings now act as a business’ online anchor identity pulling in important information like website URL, reviews, photos, coupons and...