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Wildfire Interactive

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  1. Searcher Intent: Why Vertical Search is Now Giving Ground to Core Search

    As people continued to move more of their lives and interests online, vertical search entities spread like wildfire because they were designed to deliver against very particular searcher needs. Here, upon searching for “flights to Brazil,” we're...

  2. Specialty Search Roundup #7

    ResourceShelfís Real-Time Compilation #6: Wildfire and Forest Fire Information Several databases, interactive maps and daily reports for the U.S.and Canada. Another week and another set of specialty databases and research tools that were posted on...