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Wildfire

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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google’s Wildfire Scraps Standalone Programs, Forces Full Subscription – Marketing PilgrimWildfire is retiring Basic, Standard, and Premium promotions as of June 30 in favor of the full social marketing suite, which starts at $2,500 per month.

  2. How to Avoid PR Disaster With a Social Media Policy

    A recent report published by the Wildfire Google Team – The Road to ROI: Building Strategy for Social Marketing Success speaks to how to influence the conversation without trying to control it. A key takeaway from Wildfire's report notes to not...

  3. Leverage Twitter's Influence To Work For Your Brand

    Dollar Shave Club spread like wildfire when they released they’re hilarious video “Our Blades Are F****** Great! A recent BazaarVoice study –one that analyzed conversations across 26 million tweets, 8,000 radio and TV mentions, 17 months of stock...

  4. Searcher Intent: Why Vertical Search is Now Giving Ground to Core Search

    As people continued to move more of their lives and interests online, vertical search entities spread like wildfire because they were designed to deliver against very particular searcher needs. Search engines are like mothers: they are built to...

  5. Guerrilla Marketing for a Job at Google: The Resume Your Resume Could Look Like

    His campaign spread like wildfire August 3, eventually catching the attention of a Google employee who, Epstein says, passed on a link to Google’s HR department. Matthew Epstein, creator of googlepleasehire.me, has succeeded in grabbing the...