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  1. 4 UX Tips That Will Improve Your Content Strategy

    Compelling headlines and section headers in blog posts, white papers, or case studies go a long way to deliver a good first impression. Instead of deciding whether you should focus on white papers or how-to guides, think about what types of content...

  2. After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover

    The last thing you want is a blog post that convinces a visitor to buy your product – and a product page that convinces them to buy it from someone else. You can employ a content marketing agency or become a content marketer yourself, and unless...

  3. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    And now it's finally time to pick the winner, the YouTube Blog announced. Celebrating its ninth anniversary today, Gmail is going blue, according to the Gmail Blog. Cover it with so many palm trees people will think they’re on the Vegas strip...

  4. Inorganic vs. Organic Backlinking Strategies: Getting Back to Basics

    Publishing fresh, relevant, optimized content on a continuous basis through industry blog sites, press releases, white papers and case studies that demonstrate knowledge and thought leadership, plus socializing the content through your social...

  5. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    Using web snippets on the catalog pages to invite consumers to look at additional content on a publisher’s blog is one way to further interest to consumer who just stopped by to browse. On the page 4/5 spread there are some blatant Annotation...