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  1. "Content Performance Marketing" – 3 Steps to Future Success

    Social shares on blog content From more humble beginnings of White Hat SEOs touting "content is king" to massive campaigning from search engines and marketers around the idea of quality "content marketing," content marketing has come a long way.

  2. Last-Minute SEO - Here Come the Holidays!

    They could also be press releases, syndication, blog outreach, affiliates, or even AdSense. Buyer Beware: Outreach is not buying press releases and guest blog posts on blog networks. OK, so now since it is after Labor Day you likely have missed the...

  3. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Blog: Pick a niche to focus on in your blog, and post thought-provoking and authoritative articles in it two to three times a week. Blog posts that contain interviews and advice from "money experts" on saving money.

  4. 4 UX Tips That Will Improve Your Content Strategy

    Compelling headlines and section headers in blog posts, white papers, or case studies go a long way to deliver a good first impression. Instead of deciding whether you should focus on white papers or how-to guides, think about what types of content...

  5. 4 Critical Elements of a Successful Content Marketing Team

    Is comfortable writing in different formats, from blog posts to white papers If you're focused on copy, blog posts, or articles, you're going to need a strong writer on your team. More than any other type of marketing endeavor, the composition and...

  6. Content Strategy for an International SEO Campaign

    Written content such as blog posts, website copy, white papers, social media posts, press releases, and advertisements. A content strategy is important for any marketing effort. But developing a content strategy for international marketing efforts...