SEO News

Where 2 Search Fionn Downhill

  1. Are the Brains of Search Engine Marketing and Search Engine Optimization Sartorially Challenged?

    Fionn Downhill Dances to the Beat of Viral Marketing Also earning a spot on the SEM Top 10 list is Fionn Downhill, the well-respected CEO and President of Elixir Interactive. And since the press release had hurt the feelings of one or more of my...

  2. Recruiting the Right People for Your SEM - Part 2

    The Search Marketing Job Ad I always give applicants two tests during the initial interview -- a personality test and a basic search marketing test. Today, we'll look at the actual hiring process, job ads, candidate evaluation, and the interviews.

  3. Sales and Your Search Marketing Agency - Part 2

    There are many challenges involved in selling search marketing services, including the different types of prospects, how to thrive in a competitive marketplace, and whether you should hire a sales professional.

  4. Search Marketers' Wish Lists

    Fionn Downhill, president of Elixir Systems So far, we've shared some New Years Resolutions, and predictions from several search marketers and social media marketers. I asked many of those same marketers what they would most like to see from search...

  5. Win the Right Search Marketing Clients - Part 2

    Last week I looked at targeting start-ups and small business owners to grow your search marketing business. To do this, you must quickly understand your potential client's business and have the capability to integrate search into overall marketing...