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  1. 22 Facebook PR Secrets Every Community Manager Should Know

    In order to stay ahead of the competition, you might have to download a book or two, attend a webinar or five, and stay on a regular diet that includes a healthy dose of the online marketing conference circuit.

  2. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    People who found out about the conference from an influencer were 37 percent more likely to register than direct visitors, and influencers ended up driving more than $1 million in total registrations.

  3. Get the Picture: Brands Use Instagram for Visual Marketing

    Announce daily specials, report news from a conference on the spot, take your customers behind the scenes of what’s happening at your business. Restaurants can entice customers with daily specials, sports teams can highlight loyal fans, musicians...

  4. Optimizing 3 Types of Content on YouTube, Flickr, SlideShare

    Have any PowerPoint presentations that you'd like to share from webinars, conference speaking sessions, and other events? If, however, you are having a bit of trouble doing that, it doesn't hurt to help content you have created on other sites to...

  5. SES Toronto 2011: This is NOT Your Father's Oldsmobile

    In fact, if you go to the conference overview, you'll see that 9 out of the 21 sessions are "new to the Toronto agenda. Here are the new conference sessions will be held this June that weren't held at last year's SES event at the Hyatt Regency...