Though tablets and smartphones are both considered mobile devices based on their portability, user behavior by device differs greatly – from experience to expectation. With evolving features and functionality, as well as situational needs to...
Google's search market share dropped slightly once again, with Microsoft and Yahoo slightly edging up, according to comScore's April 2013 search engine rankings. Google dropped 0.6 percent in April, dropping from March's 67.1 percent to 66.5 percent.
Google and NASA have joined forces to launch the Quantum Artificial Intelligence Lab that will allow researchers at the two organizations and a number of universities to research artificial intelligence using quantum computers.
There's a lot of panic and turmoil right now in the world of link building, but there doesn't have to be – you just have to learn how to be a badass link builder. SEO has changed. We can't rely on spam and automation to boost traffic and search...
The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different...
Boy, do I love link data. I love generating a list of backlinks and digging through them to get an idea of what a client has so that I can figure out what a client needs to do. I love all the cool charts that certain tools give you and I really...
As the SEO rumor mill spun this week with murmurs of the arrival of yet another significant Google update, I began to think back on all this year's changes and then back to all the algorithm changes of years past and it started me thinking about...
Is Facebook blue the new black for community managers? Social dashboards indicate Facebook marketing fashion changes by the season. In order to stay ahead of the competition, you might have to download a book or two, attend a webinar or five, and...
Google’s Active View viewability measurement solution has been given the nod from the Media Rating Council. Active View, introduced in 2012, lets advertisers reserve inventory on the Google Display Network and pay only for those that meet the...
When you’re sick it’s very easy to tell. You may have aches and pains, a fever, sore throat .the list of symptoms goes on and on. Online marketing ailments, however, may not be so easy to identify. You may be posting on a regular basis and growing...
Increasingly, your audience is spending time interacting with your brand on mobile devices every year. And hopefully your company has at least started to build out a mobile strategy to provide a better experience for your users.
Google Shopping's move to a paid shopping channel has generated a large amount of confusion and questions in the ecommerce world, particularly for online merchants. In a series of six videos, CPC Strategy's CEO Rick Backus answers some of the major...
After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a manual penalty, you will find a note like this in Google Webmaster Tools: Dear site owner or webmaster of http://www.example.com/,
First and foremost, I don't work for Google. This article represents my opinions, but my company has worked on helping large numbers of sites get Google penalties removed. The hardest part of these projects is always to get the client to understand...
The Facebook phone has arrived, or will arrive on April 12, giving the social network giant a new window into its users' mobile habits and a more consistent, always-on connection for members of the Facebook community.
Search engine optimization (SEO) has changed dramatically over the years and will continue to change. SEO firms of all sizes face challenges with selling, delivering, and ultimately demonstrating results of services to end clients.
It's about that time; we're beginning to move out of the dreaded winter season and into warmer weather and actual daylight after 5 p.m. We all know that the winter can be a challenging time, especially when it comes to suffering from ailments such...
This post is a look at how my team built a website that nearly broke 100,000 visitors in the first month after launch, and grew to more than 350,000 organic visits per month in only 6 months. We were operating based on a modified version of my...
Your domestic SEO program is progressing well. Your rankings are up, traffic is up, and conversions are looking good. But something is seriously amiss abroad. Those optimizations you sent to the UK team still haven't been implemented.
Late last week, YouTube Product manager Jeb Havens announced the roll out of the YouTube One Channel. This represents another significant step in the "Channel-ization" of YouTube, one of the latest trends discussed last month at SES London 2013...
