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  1. Your Guide to Structured Snippets for SEO

    Google’s intention is to provide users the best possible Web experience, and in this case, that means giving users some of the information they need before they even click the link. But what if the Google Knowledge Graph starts to produce more and...

  2. Your Job Is to Make Google Look Good

    People link to other sites when they believe that doing so benefits them. So how do they measure whether your page is a good for them to link to? The site they link to is being used as an authoritative source of information as backup for some point...

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  3. "Which Update?" Is the Wrong Question

    If you’re just at the entry level stages of being an SEO or if you’re not even an SEO and simply responsible for making business decisions, then the question is simple, "What can we do to improve out content and link profile?

  4. SEO Is No One-Trick Pony

    These companies already had authority built into their site (solid link profile/larger brands, etc. You can also use any number of link research tools (OpenSiteExplorer, MajesticSEO, ahrefs/) just to name a few.

  5. 6 Crucial Link Building Strategies to Drive Quality Traffic

    While the Panda and Penguin updates created many changes in the way we look at off-page and on-page SEO, Hummingbird makes it imperative that we get our link-building strategies completely Google-proof if we don't want to be relegated to the dark...

  6. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Majestic SEO link index database to review links acquired These are low-hanging fruit for link-building campaigns.minutes Inevitably there will be mentions of your site/company online where the link back to your site may be missing or incorrect.