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  1. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    On July 2, 2009, Twitter officially embraced hashtags and hyperlinked them to search results. Then we'll look at a few recent examples of brilliant marketing uses of hashtags. Hashtags were a user-innovation that was later adopted by Twitter as an...

  2. 5 Steps to Building a Results-Driven Multi-Channel Plan for 2014

    In addition to the optimization of owned, earned and paid media for search, owned assets should also be orchestrated with one another using every available tactic to achieve optimum reach, enabling audiences to interact with the brand on its own...