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  1. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    Millennials are highly-skeptical of brand content and marketing in social media, instead 86 percent of consumers in that group say that user-generated content has more influence on what they buy (Source: Bazaarvoice Study) percent of all online...

  2. What J.K. Rowling Can Teach PPC Marketers About Reaching Ideal Prospects

    I can just see myself and the kids in the backyard playing with a couple of black labs. I’ll probably just research online and then head out to the Boulder Running Company to try on a few. I know I already have an expensive pair of New Balance 990s...

  3. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    Tested in labs across Google’s Mountain View campus, the company found that in just the right synthesis, psyllium and vitamins C and D morph into a byproduct that Google has coded as “Fiberlicious. In 2004, the Google Copernicus Center announced it...

  4. Google Releases Think Insights Trend & Research Hub for Marketers

    The "Volvo Across Screens" study, for instance, was conducted by Nielsen Multi-Media Labs with Google's involvement. The post also indicated that Google will continue to use the site as a data-centric storehouse for "consumer trends, marketing...

  5. Google Circles Could Be As Fake As Crop Circles, Or Is It?

    Just some labs stuff," the Wall Street Journal reported. Just some research-y thinking about how you could better manage social data. As ReadWriteWeb posted: "We believe that Google will preview a major new social service called Google Circles at...