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  1. The Evolution of SERPs and User Behaviors

    Now, we see more SERP styles, including Knowledge Graph, Carousel, and three- or seven-pack map listings, meaning users interact a little differently with each format. As an industry, we talk a lot about Google (and search engines in general...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    One of the biggest organic differences between Google+ and the rest of the pack is segmentation. But what if your brand is new to the Google+ game or you're team has been investing most of their energy and resources into other networks with more...

  3. The United States of Google: Mapping Google Usage by State

    You'll see that certain states like Alaska show negative job growth, yet median income is on the higher end and Google usage is middle of the pack. Online advertising company Chitika conducted research on which U.S.states had the highest use of...