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  1. Google Begins Removing Search Results to Comply With 'Right to be Forgotten'

    This is a new process for us. Google has started removing search results, following the European Court of Justice landmark "right to be forgotten" ruling in May. This week we're starting to take action on the removals requests that we've received...

  2. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    When you do follow up, your prime objective is to get people to tell you more about their answers – it's not the time for you to ask new questions. However, that material may not be complete – a client's knowledge of their own customers is often...

  3. Mobile Advertising Measurement: Winning the Long Game

    Experienced marketers understand that acquiring new users is just the beginning of a much longer relationship. Achievement unlocked: The user has received access to a new achievement. Approaches to advertising fall into two general categories: long...