SEO News

What Difference Does Make

RSS
  1. Matt Cutts: Google Didn't Make Panda & Penguin to Force People Buy Ads

    So a lot of people have this conspiracy theory that Google is making these changes to make more money. It's no conspiracy that Google wants to make profits, but Google's Distinguished Engineer Matt Cutts has come out swinging against an often...

  2. Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking

    For example, if a retail chain understands that the majority of their smartphone customers will actually make a purchase in-person, they can modify their targeting to focus on users within the vicinity of their brick-and-mortar stores instead of a...

  3. International Expansion: Break Down Barriers With Google+ Hangouts

    It allows you all to collaborate, ask questions, have meetings, and even host educational webinars with those who can't make it to your country (let alone your office). In-person meetings just aren't feasible, and there's a slight time difference...

  4. Driving Consumer Insights With Mobile Analytics

    And landscape vs.portrait, depending on how the user views the pages, can make a big difference as well. So when planning to build out the experience, screen size can make quite a difference ‐ compare a little 4-inch smartphone to a 10-inch or even...

  5. Landing Page Optimization: How to Identify Testing Opportunities

    If that's the case, one thing you can do in addition to giving them your estimates as to what difference you can make, is showing them you can start small – you don't have to throw 100 percent of your traffic into the same test.

  6. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    Ways to Use Video to Connect With Customers Lisa Barone says there’s a difference in seeing the power of video and truly using video to push your brand further and make it more connected. These are all questions you could answer instead of “Does...