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  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    Good news for mobile sites: BrightEdge research showed there was not a significant difference between smartphone rankings based on mobile configuration. Any difference in rank is likely due the local search results pushing other results down on the...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    If you buy the difference you need to get to 1,000, you just polluted the core of your Google+ foundation with a bunch of useless bots. +Post ads on the Google Display Network have been out of beta for several months now, but the engagement ad...

  3. The Difference Between App to App and Web to App Advertising

    The main difference between app-to-app and web-to-app install attribution is that you can only do Fingerprint Matching with iOS. This always on phenomenon presents a perfect opportunity for advertisers to drive meaningful engagement where messages...

  4. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    As confusing as it can often be, keeping up with the terminology and how it is being applied today can mean the difference between success and accidental failure. These words all have very specific meanings when it comes to search engine...

  5. Bodiless Matt Cutts Explains Why Body Content Matters to Google

    If you want to put stuff in the head, that's great, make sure it unique, don't just do duplicate content, but stuff in the body makes a really big difference as well," Cutts said. Google's Matt Cutts always stresses the importance of having great...