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  1. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    But Google denied Penguin (or some other spam effort) was rolling out. Others saw this too, and several of us thought it could be the start of a Penguin update (or some type of major update). Panda 4.0 was officially announced on May 20, but I saw...

  2. What is SEM? Depends on Who You Ask

    In the wake of Google algorithm updates, Penguin, Panda and Hummingbird, many have shifted from offering SEO services to focus on paid search via search engine marketing services. Wikipedia definition of SEM a comprehensive approach to increasing...

  3. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    Between major algorithms like Panda and Penguin, and just plain old everyday Google algorithmic changes, it can sometimes be hard for to figure out why your site isn't ranking in Google as highly as you would like.

  4. So... You Think SEO Has Changed?

    I hear people say that Penguin completely changed SEO forever. What Penguin did was eliminate the value of low-quality links that never should have counted anyway. SEO (still) isn't dead and won't be until the day that search engines can no longer...

  5. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Major 2013 changes included further releases of Penguin and Panda, Hummingbird taking flight, and the shift away from providing keyword data thanks to encrypted search. If you dip a toe into spammy waters where guest blogging is essentially...