In a new Webmaster Help video, Google's Distinguished Engineer Matt Cutts reveals five of the biggest basic SEO mistakes webmasters make, and suggests a few ways to improve your website. To fix this, Cutts advises clicking around your website to...
Easier planning, better reporting: New tools for display ads – Inside AdWordsNow available: Google Display Planner and two new reports, Demographic Performance and Placement Performance. Facebook replaces ‘brand resource center’ with new website...
Matt Cutts, the head of webspam at Google, has recorded an enormous amount of videos offering suggestions to help website owners create quality websites that perform well in the search. Linking a Google+ Page to Your Website
Understanding cultural differences is going to be incredibly important when it comes time to sell your products and optimize your website (or even understand a potential new partner), so take Google+ Hangouts as an opportunity to be observant and...
The implication for sustainable social marketing strategy is to keep everything clean, and maintain your social presence just as cleanly as you maintain your website presence for SEO. Everything from the power to write content that is "human...
DNS In Kenya Hijacked By Bangladeshi Hacker – International Business TimesSome users visiting google.co.ke (as well as LinkedIn, Microsoft, and other sites) were redirected to a different website with a large "Hacked" stamp thanks to a DNS (domain...
Three years ago, in April 2010, they indicated the speed of your website is a ranking factor. Are you using Google's PageSpeed Insights and other tools to check your page load speeds? In 2011, they launched the Page Speed reports and tools to help...
Enhances a website. The easy way involves paying for automated tools to build thousands of links for you, but those links aren't useful. Google Strikes Back The industry's reputation affects all of us, and the question demands an answer.
Manual clicks intended to increase your advertising costs or to increase profits for website owners hosting your ads. Clicks by automated clicking tools, robots, or other deceptive software. Google first introduced “invalid clicks” as a metric in...
Perhaps this is because YouTube's relationship with Vevo, the leading music video website, is "complicated. The Sports Playbook Guide highlights important tools for many sports channels: Content ID and live streaming.
After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a manual penalty, you will find a note like this in Google Webmaster Tools: Step 2: Panda-Proof Your Website
With these tools, you can see how they're executing on mobile (e.g.if they're running jQuery, Google Analytics, Wordpress, etc. If you come across a website that is executed nicely on mobile, then take a look at how they did it by examining the...
Lesson 1 for anyone new to SEO: set up your Google Webmaster Tools account and verify your website today. I started visiting all the pages that contained spammy links to the website (collected from Google Webmaster Tools, Majestic, and OSE.
Tag management software essentially injects code into our website, how can we trust that our website will be safe from malicious intent? There are many ways a hacker can take advantage of vulnerabilities in your website, many of which don't involve...
And this is really where the magic happens ‐ where your website talks to your testing tool, and your testing tools says I want this person to see this variation. If you can improve the efficiency of your website through landing page testing...
Any natural profile would be heavily led by branded (e.g.www.example.com/xxx.com) and "white noise" anchors (e.g.click here", "website", etc). Tools and data from companies such as Majestic, Ahrefs, CognitiveSEO, and others will become more...
Author Rank is going to continue to give real estate to the content creators with a strong identities and that means it's more crucial than ever to build your following (Google+, +1s, reviews) and maintain your most important channels: your...
Strong brands should be attracting up to 40 percent of non-branded visitors to their website, according to SEO expert and RKG President Adam Audette. There a number of tools available to help you determine what is relevant for your customers and...
The main drawback of using Google Webmaster Tools for ranking information, however, is that a view only ends up in the report when someone visited the page your website was on. Many of you might think there is no longer any need for tools to...
Type in site:yourdomain.com in Google to see the results that come back to see how your website is doing. You can’t truly have a successful search engine optimization (SEO) program without evaluating your performance over time and knowing how...