To compete successfully in today's new media landscape, simply having an optimized website isn't enough. You must now consider a number of new factors when designing your website. A traditional designer normally has a totally different view of how...
Analyzing your website data with Google Analytics is much like mining for gold. Segment reports by keywords that consist of 3, 4, 5 and 6+ words with this set of 4 Google Analytics segments to understand the proportion of website visits sent by...
Be sure to insert Pin It buttons throughout your website, on your blog, Facebook page, Twitter feed, and display ads. You know from your website, YouTube, and Vimeo traffic data which videos are most popular, so only include those on Pinterest.
Google wants your website to be natural. Do the link servers share the same IP Blocks? Do any of the sites share the same analytics code, AdSense, or scripting identifiers? As the SEO rumor mill spun this week with murmurs of the arrival of yet...
What's different today is when we say "where" we don't just mean the website the target audience is on, we're also referring to where they are in time and space (i.e.their context. Content marketing refers to the practice of creating unique content...
Every now and then, a little perspective helps when it comes to the value of a website design. So, how do you decide which is best for you – a free website design or services you invest in? Type of Website
Make the e-book available for free to readers on your website as a resource guide to getting started with yoga for new moms. I’m sure you have some great ideas to share about what’s worked for you in making your content go the extra mile.
But you may see as many as 12 or 14 if you don't find what you want after navigating to a website from Bing's results and hitting the back button. One thing is certain, as Bing continues to slowly gain search market share and they will continue to...
It got thousands of shares on Facebook and Twitter, and worked incredibly well to drive people to the Mint website. If you’re going to invest large chunks of your budgets on creating share‐worthy content, then it’s natural to want to get the...
Facebook replaces ‘brand resource center’ with new website and assets – Inside FacebookThe new Facebookbrand.com https://www.facebookbrand.com/ provides dos and don’ts and FAQ for anyone who intends to use the company’s name, logos, or images in...
Google Instant Previews, which gave searchers a sneak peek of a website by hovering over a magnifying glass icon, has been removed due to low usage. Now Google has added a drop-down to view Cached or Similar results, or Share a page on Google+.
I'd always advise someone writing an article for a search website to focus on practical tips that can be taken away and implemented. The first thing I want to do is share my article collection. I'm sure you're all by now aware of Google Reader's...
The implication for sustainable social marketing strategy is to keep everything clean, and maintain your social presence just as cleanly as you maintain your website presence for SEO. Everything from the power to write content that is "human...
DNS In Kenya Hijacked By Bangladeshi Hacker – International Business TimesSome users visiting google.co.ke (as well as LinkedIn, Microsoft, and other sites) were redirected to a different website with a large "Hacked" stamp thanks to a DNS (domain...
Perhaps this is because YouTube's relationship with Vevo, the leading music video website, is "complicated. Vevo is a joint venture operated by Sony Music Entertainment, Universal Music Group, and Abu Dhabi Media, but Google and Vevo share the site...
By monitoring user interaction on a per query basis, website owners can identify consistencies or deficiencies in matches of search intent to site content. But visit their website and you're presented with way too many choices (red) and a certain...
Lesson 1 for anyone new to SEO: set up your Google Webmaster Tools account and verify your website today. I started visiting all the pages that contained spammy links to the website (collected from Google Webmaster Tools, Majestic, and OSE.
The main drawback of using Google Webmaster Tools for ranking information, however, is that a view only ends up in the report when someone visited the page your website was on. Don’t share too much ranking information with your manager or clients.
Blogs (if you’re doing it right) are a more active type of medium versus your website, as the messaging on your website tends to be more static and doesn't get updated as often. Your YouTube video will have a better chance of being ranked at the...
And many times they'll drop a note about it on their blog: "I was recently featured on this website. Because you're giving people a reason to care and share. So as Google places more value on link relevancy, so should you.