Essentially, the index reflects how often a website shows up in the search results. Domain Authority represents Moz’s best prediction about how a website will perform in the search engine rankings. Share your thoughts in the comments below.
The old phone should however still have a dedicated page somewhere on your website. If you have access to sales numbers, share sales comparison charts for several phones. Link building: Combine your sales effort with link building, but try not to...
My digital agency is rebranding, which means a new website, new logo, new target audience and new marketing messaging. Look for similar things that your company and these share, like: Don't get me wrong: Google's Keyword Tools is great for...
Add your business address, phone number, email, website, hours of operation, payment options, parking options, etc. Additionally, with the recent announcement of Apple and Bing's mobile search, is Bing getting ready to make a more serious run at...
Website owners should take immediate action to clean their sites and fix any security vulnerabilities. Instead, put that information in Google docs and send a link to share with the Webspam team. Stay away from free hosting, dynamic DNS hosting and...
And then owned media, it has a lot to do with your brand's website, blog, etc. Even if the consumer doesn't come to your website initially you can retarget them. And once you convince more consumers to become buyers, you want them to ultimately...
I would try to think instead about what I can do to market my website to make it more well known within my community, or more broadly, without only thinking about search engines. As a result, many webmasters have shifted a lot of their work from...
An application like this can be highly effective in expanding on the limited visualization that Google Analytics offers to communicate website statistical data related to SEO, content marketing, etc. However, data is, and will increasingly become...
Effective media outlet pitching should be more exclusive, targeted to the specific publication or website and reporter. People are naturally driven to share their knowledge and build a personal brand.
Allows users to see the value of a website ‘before they click’ and visit - via rich snippets in the SERPS Structured data and content conversations become more technical when we discuss marking up the content on your website so that search engines...
Build a great website and wait for business to magically appear. Share content that is newsworthy, but don’t use press releases because that’s spammy. And yes, Small Businesses should distribute press releases - but in moderation when there is real...
Write a short paragraph about each one and why it is a good website Jon Cooper: It's hard to say "impossible", but in niches were the tech saviness levels are really low, then it can be quite difficult, just because even though you might have...
Visitors: How many visitors clicked through to your website from Pinterest. Notice the data focuses on pins of images that appear on your website. Pinners: How many people are pinning images from your website.
Brands Can Control Content, Assets, Contests, and Relationships Better on the Website One of the most effective ways to optimize ROI from social media marketing efforts is to establish and cultivate relationships on social media, and then lure them...
Focusing on long-tail keywords renders more immediate results, increases the breadth of a website (remember Panda), and builds authority that will ultimately help the head term. Build a great website.
To compete successfully in today's new media landscape, simply having an optimized website isn't enough. You must now consider a number of new factors when designing your website. A traditional designer normally has a totally different view of how...
Analyzing your website data with Google Analytics is much like mining for gold. Segment reports by keywords that consist of 3, 4, 5 and 6+ words with this set of 4 Google Analytics segments to understand the proportion of website visits sent by...
Be sure to insert Pin It buttons throughout your website, on your blog, Facebook page, Twitter feed, and display ads. You know from your website, YouTube, and Vimeo traffic data which videos are most popular, so only include those on Pinterest.
Google wants your website to be natural. Do the link servers share the same IP Blocks? Do any of the sites share the same analytics code, AdSense, or scripting identifiers? As the SEO rumor mill spun this week with murmurs of the arrival of yet...
What's different today is when we say "where" we don't just mean the website the target audience is on, we're also referring to where they are in time and space (i.e.their context. Content marketing refers to the practice of creating unique content...