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  1. Writing Your Way to the Top of Search and Social Results

    After all, don’t we want to influence the quantity and quality of traffic to a website or blog from search and social? Google+ users take action on words such as "Share," "Promote," and "Increase. Share Words of Social Influence

  2. 2 Mistakes That Cause Advertisers to Quit AdWords Just When They’re on the Verge of a Breakthrough

    But getting these two fixed will go a long way toward bringing the right people to your website. In this article, I’ll share the two most common mistakes we see in the AdWords accounts of our new clients who are almost on the verge of throwing in...

  3. SEO Is No One-Trick Pony

    Each and every project is unique, the competitive set is unique, and every website (company) has its own set of unique challenges. You can certainly use your analytics platform to identify where visitors are falling off and, in some cases, you can...

  4. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Pingdom website speed testing tool Please share your thoughts and tips in the comments below. Review Webmaster Tools report for Google and Bing SEO audits are immensely popular. Especially when an agency is newly hired by a company, the first few...

  5. 5 Questions to Consider When Thinking About Bidding on Brand Terms

    Being a brand-new website requires you to promote your brand - and paid search can help provide you with that visibility. While it's important for everyone to share in the sandbox, it's also important to create a strategy that everyone benefits from.

  6. The Challenge of Enterprise Link-Building in a Content Marketing World

    At a minimum, the content should be announced through all relevant social media channels, should have an initial blog post announcement with a follow-up blog post a few days later, and should be prominently linked to from any relevant pages of the...

  7. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    Brand recognition of website Below I have listed these guidelines to share with readers: Did you share it on your social profiles? Did the publisher share your piece on their social profiles? Of course, any link-building guidelines need to be an...

  8. The NSA Has a Hush-Hush Google-Like Search Engine

    Website The Intercept was first to report this and attributes its news to information provided by whistleblowers. The news website reports that the system is capable of handling 2 to 5 billion new records every day, and makes sense of email, phone...