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  1. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Analyzing your website data with Google Analytics is much like mining for gold. Segment reports by keywords that consist of 3, 4, 5 and 6+ words with this set of 4 Google Analytics segments to understand the proportion of website visits sent by...

  2. 3 Keys to Activating an Audience with Smarter Content

    What's different today is when we say "where" we don't just mean the website the target audience is on, we're also referring to where they are in time and space (i.e.their context. Content marketing refers to the practice of creating unique content...

  3. Bing Search Now Delivers Anywhere From 4 to 14 Results

    But you may see as many as 12 or 14 if you don't find what you want after navigating to a website from Bing's results and hitting the back button. One thing is certain, as Bing continues to slowly gain search market share and they will continue to...

  4. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    It got thousands of shares on Facebook and Twitter, and worked incredibly well to drive people to the Mint website. If you’re going to invest large chunks of your budgets on creating share‐worthy content, then it’s natural to want to get the...

  5. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    DNS In Kenya Hijacked By Bangladeshi Hacker – International Business TimesSome users visiting google.co.ke (as well as LinkedIn, Microsoft, and other sites) were redirected to a different website with a large "Hacked" stamp thanks to a DNS (domain...

  6. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    Lesson 1 for anyone new to SEO: set up your Google Webmaster Tools account and verify your website today. I started visiting all the pages that contained spammy links to the website (collected from Google Webmaster Tools, Majestic, and OSE.

  7. Social, SEO & Content: How to Create a Potent Integrated Marketing Campaign

    Blogs (if you’re doing it right) are a more active type of medium versus your website, as the messaging on your website tends to be more static and doesn't get updated as often. Your YouTube video will have a better chance of being ranked at the...