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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    One example is Visual Website Optimizer (starting at $49 per month), which provides a simple line of code that allows you to target consumers based on multiple variables and deliver dynamic content. You can use Visual Website Optimizer to...

  2. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    For the Search Engine Optimizer Launching a website is a little like making homemade soup. This is a technique that combines and compresses website code into smaller chunks to speed up your site. Multi-browser rendering is the bane of the Internet...

  3. 5 Ways to Improve B2B SEO Conversion Rates & Benchmarking Data

    A platform most B2B SEOs should be aware of is Google Content Experiments (formerly known as Google Website Optimizer). In late October MarketingSherpa published a chart from their 2012 Website Optimization Benchmark Report, highlighting average...