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  1. Deal With the Big Rocks First

    These methods may only generate lifts of tenths of a percent, but, to many websites, that’s still tens of thousands of dollars, so these methods should be an integral part of any website development effort.

  2. How to Create a Social Media Friendly Landing Page

    There often seems to be a disconnect between social media communication and website development. That simplicity doesn't change when you move them from their favorite social channel to your website. Landing page optimization continues to be a...

  3. Top 10 Skills That Separate Real UX Designers from Wannabes

    Good UX designers have backgrounds in many disciplines, and though most wannabe UX designers do come from graphic design and Web development, that's not to say that designers from those disciplines can't become good UX designers.

  4. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    As an SEO or marketing team, "one of the key things is that you are going to have to work very closely with the IT and development teams," Yu said. Data from BrightEdge's Data Cube shows that for a given keyword, on average, a website's rank for...

  5. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    In this research the notion of the content stack focuses on the development of a whole new content marketing technology playing field with the creation and optimization of content "feeding the beast. "Think of the website like a canvas where...

  6. 5 Development Tricks Self-Sufficient Marketers Should Master

    It allows you to add, remove, and manage website tracking tags without editing code directly on your website. Be sure to remember your website's demographic when you're testing. Load testing is particularly important if you're preparing for a large...