Take a given page on your site and run it through a keyword density analysis - no not because I am worried about keyword density, I never think about that - but because it can help you see a bit about the way a machine sees a page.
Before you disavow, run a link analysis determine your good vs.bad links and then start trying to get the bad links removed. Website owners should take immediate action to clean their sites and fix any security vulnerabilities.
You can also look at where they are navigating through the site as part of your analysis. And then owned media, it has a lot to do with your brand's website, blog, etc. Even if the consumer doesn't come to your website initially you can retarget them.
After 40 years of structured data analysis, the rise of unstructured data relies on the data to reveal the relationships inherent to the data, rather than parsing data through pre-determined filters. The quality of analysis can only be as good as...
Website Analysis Shopping Path Analysis An analysis uncovered issues of duplicate content (same page on two different URLs) for many (thousands of) pages. About 80 percent of the time, we follow a similar SEO process that includes keyword research...
Any metrics which return an average would help with analysis, as those with high / low visits would be skewed and make the report misleading. Does your website target users in a specific location or around the world?
But you don't get there without constant analysis and optimization. After conducting this analysis we focused our conversion optimization on the lead gen form. I hate to be the bearer of bad news, but your website may not be as pretty or user...
And based on my analysis of now 17 sites hit by Penguin, I can tell you that's exactly what I'm seeing. In addition, my analysis of sites hit by both Penguin 1.0 and 2.0 revealed many websites hit by malware, flagged as attack sites, etc.
Don't think of the Google algo as performing an analysis on a site by site basis. This may or may not be the best thing for you to consider for your website. You need to evaluate that risk for yourself, and neither the author, nor Search Engine...
A typical example of this is an SEO website audit which can help determine existing strengths and weaknesses in the client’s online presence, competitive analysis, as well as keywords that have the highest potential to return positive ROI.
Analysis of the actual audience size and composition provides tremendous measurement and optimization opportunities. What's different today is when we say "where" we don't just mean the website the target audience is on, we're also referring to...
The website is based out of Europe and linked to Google+ as author Gwern Branwen. Before you get too cozy with a new Google product, you may want to mosey on over to Gwern.net, a site that published data attempting to predict Google product shutdowns.
This type of analysis creates a direct connection between SEO initiatives and lead nurturing programs. There is a bigger story SEO campaigns can tell through navigational performance analysis. Results show what pages logged-in searchers landed on...
It may be much more complex with detailed analysis of the quality of links your website currently is generating compared to your competitors or an even deeper dive into anchor text distribution. When you're in this phase you need to understand...
Study: Facebook Activity Correlates To TV Viewership (Social TV’s Not Just For Twitter) – Marketing LandActions people take leading up to broadcast and cable TV show can indicate whether viewers will actually tune in, according to an analysis by...
Advanced SEO professionals will generally perform exhaustive keyword analysis, and that will lead to the recommendation of new pages, which also need to be included in the content plan. To the world outside of your colleagues, clients, and partners...
A new analysis says Google Image Search traffic is down 63 percent on average. Safe Searching with Bing: A Response to AV-TEST's Search Malware Analysis – Bing Search BlogBing says a recent malware study's conclusions are wrong because AV-TEST used...
Trend Analysis Trend analysis is just what you would think ‐ it's one step up from vanity metrics. For Retention, Trend analysis would cover the change in the number of loyal users over time. For Revenue, she talk about changes in average revenue...
Mine competitor backlinks: Generally the first step in any link building campaign is competitive analysis – identifying gaps in your backlink profile vs.your competition. In the days before Panda, you could take a really bad website, stuff it with...
About 30 minutes into my analysis, I stopped and thought it might be better to first rule out all parties that worked on the website over the past year. During this process, I kept a close eye on the website via Google Webmaster Tools, Google...
