It used to be extremely difficult for webmasters to get their news content into Google News when it was first launched in 2006, initially with a mere 4,000 news sources. Since launching universal search results in 2007, Google has been integrating...
In a new Webmaster Help video, Google's Distinguished Engineer Matt Cutts reveals five of the biggest basic SEO mistakes webmasters make, and suggests a few ways to improve your website. Not getting the search traffic you were hoping for?
It’s one thing to say that you have emailed 600 webmasters, but it's even better to include a link to a Google document that shows proof of those emails. We have contacted webmasters using their email address available on the site, their whois...
I mention these because my experience has been that many webmasters won't be upfront with you and will offer you links on various sites while swearing they aren't connected in any way. However, in the rush to get those rankings (that lead to...
This paradox is a real stumbling block for many webmasters. Webmasters need to understand that the game has changed and they no longer have a choice. After you have meticulously completed a link audit and followed all of the steps necessary to...
There's a boatload of important data that Google shares with webmasters, including inbound links. Lessons Learned and Key Insights for Webmasters When business owners first reach out to me about a Penguin hit, their emails can be hard to get through.
Bloggers and webmasters want to make money (surprise! This process is particularly critical for large companies. Big brands have an inherent SEO advantage that, if leveraged, can lead to unrivaled organic performance.
Google has done well at scaring webmasters to linking out fairly to other websites. Press websites refuse to link out, even to accredited sources and webmasters nofollow links in case they "leak PageRank" or link to a "bad neighborhood".
What does this mean for webmasters and SEO professionals? Portent, a Seattle-based Internet marketing agency, has released a report offering new insight into Google’s Penguin algorithm. The report, based on primary data gathered by the agency...
A new tool in Bing Webmaster Tools will help webmasters performing site moves. Whether you're moving URL structure around internally or changing your whole site address, the Site Move tool in Bing Webmaster Tools wants to help your site survive the...
Google has announced a new “Help for hacked sites” informational series to help webmasters whose sites have been hacked or compromised. The official help series can be found at google.com/webmasters/hacked, where Google has outlined an eight-step...
In exchange for that privilege, bloggers and webmasters have a Google+ account. It’s been years since the digital marketing industry started touting “outreach” as the future of link building. The concept of actually communicating with a human being...
Because Google shares analytics related to Content, Website performance, Conversions and Social with websites owners, we know they want webmasters to use this data to proactively manage the website. Social media is a focal point for brands.
Most webmasters obsess on inbound links, working feverishly to earn them from reputable sources. This SEO cocitation concept is frustrating for new webmasters as it implies that top rankings are an exclusive club and breaking-in is impossible.
As knowledge of SEO practices moves from the cubicles of search engine optimizers to the boardroom, the standard metrics used by a group of very talented techies called webmasters are straining under the weight of the all-powerful bottom line.
In addition to revamping the design of Friends Photos search and changes to the autosuggest algorithm, Bing also unveiled a plugin to help webmasters more easily generate XML sitemaps. Over at Bing's Webmaster Center Blog, Duane Forrester's team...
While many methods for identifying unnatural links have surfaced, Google’s new example links will give SEO professionals and webmasters more information on exactly what is triggering the warnings. Google has released two new videos in its popular...
For most webmasters without a solid understanding of SEO, that surge seems like Google is rewarding them for doing the right things. Google organic trending could have signaled problems, but unfortunately, the business owners and webmasters didn’t...
Since announcing the disavow tool in October 2012, Google hasn’t given much insight regarding how to properly identify links that should be disavowed, leaving webmasters and SEO professionals to use their best judgment.
As SEO professionals or webmasters, we have built or maintained a website molded to our perception of what a site should be. But while piece-mealing an SEO project, band-aiding, or adding features/content, has the role of your site gone off course?
