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  1. Nuances of Spanish Language Search Marketing

    Make sure to also set up your sitemap and Webmaster Tools correctly which will also signal Google with which page belongs to which country. Overall, 10 major Spanish dialects are spoken in the world. This should be obvious – after all, not all...

  2. What is SEM? Depends on Who You Ask

    However, Bing Webmaster Archive offers the following answer to the question "What is SEM? I used to only think of organic, because I live in an editorial-based public relations world. This made perfect sense, as marketing naturally incorporates a...

  3. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Google Webmaster Tools (GWT) doesn't provide all the answers. In fact, Adams shared 10 reason why Google Webmaster Tools isn't a foolproof Plan B for secure search: Google Webmaster Tools doesn't allow this and only shows average rank.

  4. Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up

    This is the latest topic from another of Matt Cutts' Google webmaster help videos. And with a lot of social sharing comes the issue of how to separate knowing what is simply popular, or even a one-hit wonder in the social media world versus...