Beside Panda updates Google began to first give marketers a clear signal of increased focus on quality content with is Structured Data report in Google Webmaster Tools. How to Use Google Webmaster Tools to Maximize Your SEO Campaign
Once you've signed up for an account, login to the Google Webmaster Tools dashboard. Actually, Google Webmaster Tools gives a completely different (and possibly more holistic) view. But Google Webmaster Tools gives the advanced search expert...
Webmasters first got a hint of the next generation of Penguin when back on May 10th Matt Cutts replied to a webmaster’s tweet and he said “we do expect to roll out Penguin 2.0 (next generation of Penguin) sometime in the next few weeks though.
Find the webmaster or blog owner's name. Just write the webmaster a real message. If it doesn't make sense for a webmaster to link to your site, don't pursue it. There's a lot of panic and turmoil right now in the world of link building, but there...
Instant results often involve SEO practices that are against webmaster guidelines put out by search engines. Robust online marketing is imperative for survival in a web-driven world. Nearly every business today must decide how much to spend on...
Google Webmaster Tools is the first place to look for inbound link information, specific to SEO related content marketing assets. Bing Webmaster Tools also has an inbound link reporting tool and it is interesting to compare differences both search...
Rel=author and rel=publisher tags are probably (IMHO) the first in a series of standardized "tags of authority association", but beyond these webmaster defined signals are a wealth of corroborating signals of expertise and trust in an entity's...
Announcing Malware Re-Evaluation and Geo-Targeting in Webmaster Tools – Bing Webmaster BlogNew malware tool in Reports Geo-Targeting tool in Configure my Site section lets you tell Bing the audience of a specific country you're targeting for your...
Annotation also supported by Yandex.common mistakes with rel=canonical – Google Webmaster Central BlogGoogle shares its best practices to avoid the following problems: rel=canonical to the first page of a paginated series; absolute URLs mistakenly...
After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a manual penalty, you will find a note like this in Google Webmaster Tools: Dear site owner or webmaster of http://www.example.com/,
Google Webmaster Tools revealed that spammy links now accounted for approximately 40 percent of his link profile (and as I found out over time, the number of spammy links was trending up). I started visiting all the pages that contained spammy...
Of course, the incredible webmaster tools given freely to us by search engines should have equal importance as analytics and visitor tracking, since issues found within WMT can suggest other problems with site design and visitor path, if viewed...
You're trying to make the web a better place and you're hoping to connect with other webmaster who want to do the same. Even though we live in a world of email and online, it is the personal touch that stands out.
Bing Webmaster Keyword Research Beta: Find query volumes for phrases and keywords by country and language. Billions of searches are conducted each day on popular search engines and social networking websites by people all around the world.
Semantic markup of data is great as it means you can have a better looking result – we all know this – but if you’re worried about implementation Google have started to develop data highlighters to make things easier – one currently exists for...
Marketers have access to an amazing amount of data – from clickstream data to webmaster tools to A/B/C/D/E testing experiments and keyword data, from surveys to PPC campaign reports, and social media monitoring to competitive data, all the way to...
Webmaster tools, geo-location setup, canonicals and hreflang tags are imperative if you’re sticking with your .com and want to tell Google and the rest of the world that your .com/kr (Korean) version of your site is over here.
Now Google allows you to add schematic markup using Google webmaster tools – it’s just for “events” at the moment, but it offers a lot of potential for SEO professionals to take action without needing help from developers.
If you haven’t already, you should check out Bing’s Webmaster Guidelines, the Webmaster Center Blog, and – of course – his Twitter profile. Forrester carries the official title of Senior Product Manager – Webmaster Outreach at Bing and was kind...
Visit the "Enhance 404 pages" section in Google Webmaster Tools, which allows you to generate a JavaScript snippet. Contrast between colors can make a dull story into an exciting one and conversely can turn the most exciting content in the world...
