SEO News

Webmaster Central Search Quality Team

  1. Creating an In-House Search Marketing Center of Excellence

    Some of the common tools we use are keyword research tools, link building tools, competitive intelligence tools, and standard webmaster tools, among others. The center of excellence (COE) model originated in the IT environments, more specifically...

  2. Google's New Tools for Site Link Strengthening

    Two caveats: the site must have a Google Webmaster central account, and on average, we estimate it can take up to an hour of research and negotiation time in order to reclaim each link. A few weeks ago, Chris Boggs wrote a good column on 404 pages...

  3. Google SERP Bias? Google Knols Best

    They show up in the organic results faster than you can get them through Webmaster Central. Maybe it's time for Google to take some of their "20 percent time" and farm out quality assurance beyond Cutts' team.

  4. Banned from Google? Get Back in the Game

    The Official Google Webmaster Central blog has posted steps on how to get reincluded in the search results should you find yourself in the unfortunate circumstance of being exempted. Log into your Webmaster Tools account and check the Overview page...