Pull research data like the survey mentioned above from Weber Shandwick or BrandFrog to illustrate the power of having a sociable CEO and the long list of benefits it brings to the company. The one from KRC Research and Weber Shandwick that proves...
If you need a second opinion, check out what they're doing over at Weber Shandwick. As I conducted a few news searches to find some recent information for this post, I was impressed to discover an optimized press release entitled, “Global CEO...
I am a former vice president in the Consumer Marketing Group at Weber Shandwick, one of the world's largest PR firms. Prior to Shandwick, I spent about 10 years bouncing around various leading agencies.
I received an email from the PR agency Weber Shandwick telling me about marketing to 2nd generation Latinos. In particular, the email let me know that Microsoft and MRM Worldwide are participating in an Advertising Week 2007 panel focused on this...
Tony Wright of Weber Shandwick confirms that media agencies still "don't get SEM" and will continue to spend money without knowing where it's going, but predicts the agency switch or the buying of smaller SEO agencies with good clients is coming...
Tony Wright of Weber Shandwick confirms that media agencies still "don't get SEM" and will continue to spend money without knowing where it's going, but predicts the agency switch or the buying of smaller SEO agencies with good clients is coming...
