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  1. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    The Search Agency today released a new mobile scorecard report, which looked at the Top 100 Web-only retail sites to see how well they fared against key elements in a mobile user's experience. What it found was that overall, sites did not stack up...

  2. Matt Cutts: EXIF Image Metadata is 'Potentially' a Google Search Ranking Factor

    Considering how frequently images tend to get ripped off from the web, there's always the possibility that Google could attribute the original image to the wrong webpage or site. And at least in the version of image search as it existed back then...

  3. Bing Denies Censoring Search Results, Blames 'Glitch'

    All web companies that operate in China have to follow its stringent censorship laws in what is colloquially known as the Great Firewall of China. We apply these principles carefully and thoughtfully to our Bing version for the People's Republic of...

  4. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    The PR crisis was sending surges of traffic to their website; Mike and his team were now playing triage nurse to their small network of underpowered web servers. Sometimes consumers ignore your content, sometimes they react to it the wrong way, and...

  5. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    Enter your web property ID (UA-XXXXX-X). Create a New Version Next, we need to create a new version of our container, which will contain our new tags. This is a great feature that documents your publish history, while enabling you to drill into...

  6. 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy

    Additionally, Google prefers responsive web design because content that lives on one website and one URL is much easier for users to share, interact with, and link to than content that lives on a separate mobile site.

  7. How Link Building Changed in 2013

    Even if Google decided to build a new algorithm that had nothing to do with links, the fact remains that links are how people move around on the web. Google Updates: The Condensed Version We rename the process, we struggle to adapt to updates, we...

  8. Google's Matt Cutts: A Little Duplicate Content Won't Hurt Your Rankings

    But if you're just making a regular website and you're worried about whether you'd have something on the .com and the .co.uk, or you might have two versions of your terms and conditions, an older version and a newer version, that sort of duplicate...