SEO News

Web Traffic

  1. Google Analytics Helps You Filter Spider and Bot Traffic

    Ever wonder how much of your traffic was actual human visitors and how much of your traffic was really scrapers, bots, and other web spiders? Some numbers suggest that on average, over one-third of all web traffic to a given site is an automated bot.

  2. The Evolution of Audience Targeting: 3 Opportunities for Marketers

    The Facebook Exchange (FBX): Retarget select audiences based on traffic delivered through paid search and Google Shopping campaigns. The ability to track the interactions people have on the Web opened up a whole new world of targeting, allowing...

  3. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    Contributors may be paid per article or by the word, and "may even be eligible for bonuses based on the traffic to their pages. E-A-T is referenced throughout the latest version of the guidebook when designating highest quality or lowest quality...

  4. Organic Search Accounts for Up to 64% of Website Traffic [STUDY]

    This brought up the initial percentage of organic traffic up from 47 percent to 64 percent. Conductor took a note from Groupon and decided to take 60 percent of the traffic originally attributed to direct search and reallocated it to organic visits.

  5. gShift Gives Marketers Additional Ways to Track Content Performance

    The tool allows marketers to track a page or group of pages as part of a campaign to get an idea of impact like organic traffic, social shares, and conversions for that content. And it’s not just activity on the site that can be tracked either...