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  1. The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy

    Pick up any one of those and read the "cover lines," the carefully crafted words on the front cover, and you’ll soon find a treasure trove of content strategy tips and, critically, a brilliant template you can then use for your own digital content...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    A qualified technical SEO can take a blog template and make it better for both searchers and search engines. The people who build blog templates might generate URLs (web addresses) that search engines can crawl.

  3. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    Qualaroo is a low-cost survey tool that integrates with your website just like Google Analytics by inserting one snippet of code into your site’s template. Design your next CRO test – or your first CRO test – with insights galore by leveraging new...

  4. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    Many marketers mistakenly believe they will upgrade to GTM in minutes by just adding a container script to their site's template. Enter your web property ID (UA-XXXXX-X). Sure, if you're a business with a small and simple website, then slapping a...