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  1. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    She and her colleagues Jennifer Kalkman, Director of Digital Marketing, and Dick Dutton, Director of Travel Promotion, have diverse backgrounds (public affairs, finance, and broadcast television) but pride themselves in thinking and acting as a team.

  2. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    But fear of being wrong didn’t stop marketers from capitalizing on the forbidding idea with movies, television programs, and ad campaigns. Here’s an example of the link: http://www.globaltort.com/2012/04/mesothelioma-web-site-associates-with-an...

  3. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    Social, along with digital display, traditional print, in-store, television, and radio (and more) is a piece of the puzzle – not the entire picture. With the increase in reliance on friends and influencers in the purchase decision process, brands...

  4. YouTube TrueView Ads Pump Up Search Traffic, Conversions for TRX

    By coincidence, the TRX system was featured on the syndicated American television morning talk show, “Live! While video is undeniably the best medium to showcase TRX products and programs, the TRX videos were too long, and the content was hard to...

  5. YouTube Does More Than Round Up the Usual Suspects With New Channels

    As Kyncl said in his post on the YouTube Blog, “Cable television expanded our viewing possibilities from just a handful of channels to hundreds, and brought us some of the most defining media experiences of the last few decades -- think MTV, ESPN...

  6. 'The Power of Google' Senate Hearing is Must Watch TV Today

    In the early days of television Senate subcommittee hearings were as popular as soap operas. That Google knows conversion numbers of successful advertisers cannot be denied, whether they use such information for developing programs and products is...

  7. Homeland Security Seized Torrent Domain That Gave Same Results Google Still Does

    A court order issued in New York that took down similar sites stated it "authorized the seizure of seven websites, all of which are involved in the illegal distribution of copyrighted movies and television programs over the Internet.

  8. SearchDay | Obama is Winning the Internet War

    FCC Chairman Kevin Martin in Favor of Freeing Up White Space TV Spectrum Posted by Nathania Johnson Oct 16, 2008 FCC Chairman Kevin Martin is in favor of freeing up the "white spaces" in the tv spectrum between television stations.

  9. Are You Measuring SEO Success Correctly?

    Certainly, you could have spent a lot of money on a national television branding campaign, and more people would begin searching your company name, and -- without much effort -- your Web site should rank number one (yes, consistently) for searches...

  10. Top SEO Firms Paid for by the Following...

    If you see editorial advertising in a newspaper, magazine, or on television, they're clearly noted "advertisements" or "paid infomercial. If it were print or television, you'd have to. The last thing we need is for SEO firms, especially the good...