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  1. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Google spam cop Matt Cutts wrote about it in his blog, The decay and fall of guest blogging for SEO. For example, since blog software was first invented, I have heard many search engine optimization (SEO) professionals preach that all organizations...

  2. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    As the number of websites exploded, the search engines responded with increasingly complex algorithms to improve quality of search engine results in an attempt to create a level playing field by preventing SEO spam and rewarding quality websites.

  3. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    But I've also tried to be clear that I believe Google has the right to defend our search results from low-quality or spam results in our opinion. If you're doing really high-quality guest blogging to get exposure or branding, that's great, but the...

  4. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    Add to this content 'Pandas', link spam 'Penguins', and now entity-based 'Hummingbirds'. Content and context rich pages, alongside paid search optimization, will be even more important. SEOs can also utilize keyword referral data from their Google...

  5. After Panda & Penguin, is Google Living Up to Its Great Expectations?

    If we look at some of the most competitive terms in Google we will see a search engine filled with spam and hacked domains ranking in the top 10. Google's learning process apparently involves trying to solve the problem of web spam by applying the...

  6. 3 Hard Lessons to Learn From Penguin: Be Relevant, Be Balanced, Keep it Real

    The site owner hadn’t appreciated how profoundly these spam tactics went against Google’s mission, which is purportedly to provide the most relevant results to users. Comment spam. While specific, useful content is a must it leads to a kind of...