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  1. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    Let me know in the comment below. In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking. What he's referring to is awkward guest blogging that...

  2. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    One anonymous (and somewhat trollish) comment left on Cutts' blog was by someone who took exception to the fact that Cutts accepted a guest post on this blog before, albeit from Vanessa Fox who worked for the Google Sitemaps team at the time.

  3. Writing Content for Users vs. Search Engines: Is There Still a Difference?

    Meta keywords were deprecated, the notion that it was necessary to embed keywords repeatedly slowly faded (a comment here and there about keyword stuffing may have helped). As Google's approach to search and spam control evolved, a great many...

  4. Recovering from Penalties, Penguin, and Panda

    Clean up the spam and close the comment spam loophole by doing things like putting nofollow on links to discourage it and using CAPTCHA for comments. User generated spam like un-moderated comments could also trigger a manual action.

  5. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    For example, you might have a worksheet for directories, another for comment spam, another for article sites, etc. The approach I'm providing is meant to reveal which links have been removed from pages that still remain on the web.