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  1. Writing Your Way to the Top of Search and Social Results

    When Facebook finally admitted that organic reach was down for many businesses, they explained why by pointing out that Facebook is dedicated to show only the highest-quality content and reducing the amount of spam-like content in the newsfeed.

  2. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Email Marketing (Spam was legal) After the sale of our core technology (which turned it into Yahoo Web Analytics and eventually was FREE), we had to focus back on services to grow revenue. But, back then people thought you just had to be on the...