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Web Spam

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  1. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    Especially when the web spam team is working on more and more general quality changes, not necessarily things specifically related to web spam, and sometimes general quality people work on things related to web spam, so deciding which one to call...

  2. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    As the number of websites exploded, the search engines responded with increasingly complex algorithms to improve quality of search engine results in an attempt to create a level playing field by preventing SEO spam and rewarding quality websites.

  3. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking. What he's referring to is awkward guest blogging that essentially mimics the article...

  4. Matt Cutts Talks Google, Spam & Small Business: Do 'Good Guys' Finish Last in SEO?

    If they tell you they know me and they have a secret in with the web spam team, you should scream and run away immediately. We're a small company that hired an SEO firm that we thought was legit, but destroyed our rankings w/ spam backlinks.

  5. Why Yahoo Wants to Move Into Contextual Search and How it Might Work For Them

    Then there is the entire issue of spam. Unfortunately, it's not as simple as taking their old search algorithm, start crawling the web again, and expect they can compete against Google. Marissa Mayer, CEO of Yahoo, has been commenting a lot...

  6. Matt Cutts: Using Article Directories for Links? Just No

    Cutts also hinted that their search algorithm is filtering, or perhaps even penalizing, mass article directory spam. And in fact we've seen more and more instances where you end up with really kind of spammy content getting sprayed and syndicated...