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  1. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    Client-side JavaScript is great for making innovative and user-friendly web sites. Brands and agencies should understand that building in the technical elements to ensure that Javascript-heavy sites are indexed and linkable should be considered non...

  2. Rise of the New School SEO Professional

    Site audits should address the underlying content structures (meta data, value lists, controlled vocabularies, taxonomies) that support dynamic content sites and great SEO. Despite the shrinking number of plain old web pages showing in SERPs, this...

  3. SEO & Website Redesign: Relaunching Without Losing Sleep

    Ignoring this is bad, as Google has stated in the last year that site speed is a ranking consideration – also, slower sites annoy users. It’s important before you throw the site to the web that you make sure that you have identified what pages...

  4. The Trouble with Tribbles: Beyond Google’s Cookiegate Browser Settings Hype

    Google doesn’t get off the hook for using an invisible web form to trick Safari. I do think it would typically stop, say, doubleclick.net from tracking you (assuming we fix the Flash loophole), but not sites that most users also interact with as a...

  5. Usability and SEO

    Too often, people redesign their Web sites to make them more "user friendly. Again, if we (as Webmasters, SEOs, marketers, CEOs, whatever) focus only on the user experience, it will go a long way towards optimizing our Web sites.

  6. SearchDay: SERP Position: It Ain't Horseshoes

    Users can navigate through neighborhoods and tourist sites. Creative Messaging in a Direct Response World VERTICAL SEARCH Should a company focus on building their messaging around their brand image, or on driving direct response via their Web site...

  7. SERP Position: It Ain't Horseshoes

    As CEO for Metamend, he managed and led the optimization campaigns for web properties ranging from SOHOs to Fortune 500 sites. Although a web page found on the second or subsequent SERP might not get much traffic, you want to make these pages some...

  8. Google: A Clear & Present Danger to Corporate Data Privacy

    A few hours ago, Google announced to the world that the company has been crawling forms on "high-quality" Web sites to index "Invisible Web" content in the Google.com search engine. Crawling Web site forms, though, constitutes a sea change in terms...

  9. Search Headlines & Links: April 9, 2008

    How to Target the Right Social Media Sites, Problogger Yahoo has acquired IndexTools, a leading web analytics company. Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from...