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  1. Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

    As search marketers our job is to ensure sites are visible and understood by search engines whilst providing valuable and relevant results to searchers. Continue to write and build content and posts on a number of influential sites that are...

  2. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Many people with image-rich sites were puzzled when their traffic dropped in late-January due to a change in the way Google Images works. How to Use this Segment: Apply this segment to reports in the Audience section of Google Analytics to inspect...