Core optimization, like a descriptive title tag, included meta description, crawlable content and a crawlable site architecture are the first steps to creating AFC. In a patent filed by Yahoo a few years back, (and excellently uncovered and covered...
Making your site crawlable, including the right words on your pages, creating compelling content (and marketing it), improving your titles and descriptions, and making use of the free web sources are just five basic ways you can improve your SEO...
Take a look around the web at related content that has been a hit online, and find ways to put your own spin on it. This piece got over 500,000 hits from StumbleUpon alone, translating into very effective link bait, and got a lot of new visitors to...
Also, any system that you choose needs to be configured so that it doesn't prevent you from doing the things you need to do: send and receive email, use the web, share documents, back up and restore files at remote locations, and many others.
Suppose I have a site that covers fishing overall (A) – Search Engine RoundtableOnly one page penalized due to 12 megabytes of spam from 21,169 comments. Announcing Malware Re-Evaluation and Geo-Targeting in Webmaster Tools – Bing Webmaster BlogNew...
What do you hope to achieve with your new site? How will this new site be better than your current site? Here is a roadmap to successfully refreshing your brand and your site: We can now map that need state to web pages, keyword ads, display ads...
Similar to Google Authorship, linking your Google+ page using the rel=publisher tag on your site not only helps you build relationships with friends and followers, but also gives Google information they can use to determine the relevancy of your...
The white line in the slide below is tablet use on the Guardian's main site as opposed to their paid app. The Guardian shares more data on their reader, and it's especially interesting to see that tablet users tend to use the desktop site more than...
Despite the shrinking number of plain old web pages showing in SERPs, this is still where the action is. The New School Site Audit – Identifying Areas for Growth There are too many web technologies and emerging standards that need evaluation from...
Security certificate problem trips up Bing Website – CNETTrying to use Bing brought up the following warning: "This is probably not the site you are looking for! Your Links On Pinterest May Be Stopping Traffic In Its Tracks – Marketing LandIf you...
Google-owned video-sharing site YouTube has handed Viacom yet another loss in the latest round of a copyright infringement court case that has lasted six years – so far –according to the Hollywood Reporter.
So if you're building an app for an iOS, Android, Windows Phone or whatever, it won't usually be written with HTML and CSS, but rather Objective C, Java or some other higher-end coding languages.That said, there's a way to "cheat" this by using...
We built BOTW UK to bring our web directory services to users and site owners in the UK. And as social exploded, we introduced social networking profiles to the web directory listings to give site owners a broader reach to their online presence.
In 2011, they launched the Page Speed reports and tools to help site owners speed up how fast their pages load. Last year, Google published the findings of a study of the speed on the web. This year, Google has updated that study and has determined...
The keyword field influences the search results because there is far less text to indicate relevance of an app than there is for a traditional web page. Getting your site crawled. The title of the app determines the URL and title tag of the web...
If all your different presences on the web could be considered spokes, Google+ became the hub. When you log into a site that only requires you to be at least 13 years old, the ID Provider will only have to vouch for the fact that you meet that...
Is always built with humans, not web spiders, in mind. Carefully scrutinize every site we approach for a link and then work with the site owner. We should never manipulate a site owner and always provide useful content.
If my web host has a lot of spammy clients, will that influence my site's ranking in search results? SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites...
As our algorithms change and as the web (including your site) changes, some fluctuation in ranking can happen as we make updates to present the best results to our users. If your site continues to have trouble in our search results, please see this...
These pieces of your web page have become the standard starting points for conversion testing, but what about the elements on your site that are adversely affecting conversion that you are unaware of?